I recently attended the Ultimate Culture Conference, produced by Human Synergistics. I was blown away by the amount of “real talk” by the expert speakers and panelists. From enabling growth culture, to creating positive change and humble leadership, there was one consistent theme throughout the conference: transformation. At one point, I heard someone ask: “What if changing 30 percent of one thing could improve 100 percent of everything?”
To my fellow entrepreneurs, take a look around. At the way things run. At the revenue stream. At the systems in place. From how you conduct business to the end result, is what you’re doing really working?
In today’s competitive business environment, executives are not interested in investing money in company culture unless they are able to see results in terms of tangible business value. Working in the field of transformational leadership and large-scale change, I see plenty of consultants who do magnificent work but struggle with connecting the dots between the work they do and the ultimate value they will add.
Dr. Peter Fuda writes about transforming leadership and he’s most interested in transforming results. Glad to hear, because results are what counts! He had several key themes in his talk at the recent Ultimate Culture Conference hosted by Human Synergistics, and I’ll recap a few of my favorites here.
As the first culture-shaping consulting firm, Senn Delaney has quite literally made organizational culture its business. Larry Senn and his colleagues, including partner and executive vice president Bill Parsons, have brought their mission of “creating healthy, high-performance cultures” to more than 500 companies. Bill shared some of the knowledge they’ve gathered over their 38 years of experience at the 2nd Annual Ultimate Culture Conference—including the four principles that must be upheld to really shape culture and improve performance.
What do you think when you hear the words “culture change”? More important, what do your baseline employees—the women and men who get the essential and routine work done—think when they’re first introduced to organizational culture change?
From our experience, here’s how many react: “Oh, great… another bunch of buzzwords and another round of change, none of which will affect my job. I’ll just smile and nod.”
And yet the simple reality is culture change—real, sustainable change—best occurs when our frontline workers accept change as a positive move for them. After all, no one wants to have change happen to them. Or worse yet, to become a victim when change comes at them. Instead, they want to be part of the solution. The most inspired or motivated take it a step further: They want to be involved actively in the change plan.